City of Rice Lake, with its recreational amenities and rich rural character, strives to provide a well balanced, secure, and enjoyable living environment for citizens of all ages. As a friendly, quiet, family-oriented community, the citizens of the City appreciate and respect the needs of their neighbors. Families will raise their children in safety, peace and quiet, away from the congestion and noise of the city. The City will work together with its residents to sustain moderate commercial, residential and recreational growth, while making sure not to alter the existing character of the City. Proactive decision-making, and the provision of services on the part of the City will maintain the existing quality of life.